Part of doing SEO for your business is learning how to get more eyeballs on your website – AND retain those people for as long as possible!
I can’t think of anyone who does this better than YouTube’s biggest star: Mr. Beast.
This man KNOWS how to capture attention. After reading this, you will too!
Key Takeaways:
attention-grabbing titles
powerful introductory hooks
unique visuals
seamless calls to action
My Experience Analyzing Mr. Beast’s Content
DISCLAIMER: Personally, I can’t stand watching Mr. Beast. I don’t even think it’s healthy to consume it as an adult, let alone a child with a developing brain! It’s not even educational in nature. At its core, it is akin to highly processed junk food for the brain.
As I analyzed his videos, pausing at certain time intervals, and carefully combing through his headlines and descriptions, I could intensely feel my attention span melting away, my brain’s dopamine centers getting fried like an egg on a hot sidewalk.
Go ahead. Call me a Boomer. The truth is these videos have far too much visual-mental stimulation for our primitive homosapien brains.
With that said, his viewer engagement tactics are INCREDIBLY effective for capturing views and retaining them as long as possible!
Here’s how he does it.
Mr. Beast Uses Real $ Figures in His Titles
When you’re creating content, do the same thing. Use number figures!
Do you see the pattern? He’s using DOLLAR FIGURES. These titles hit you like a ton of bricks and play on your psychology.
For private practice massage therapy owners, even chiropractors or physical therapists, you can mimic this strategy!
Best Ideas for Massage Therapists:
Treating Sciatica Pain in 3 Days
5 Sciatica Trigger Points for Instant Relief
At-Home Massage Therapy Tools for Under $15
Notice something?
Those numbers really HOOK you in, don’t they?
VS. “3 Best At-Home Massage Therapy Tools” – BORING!!! Am I right? The dollar figures are more powerful.
Capture Trending Keyword Searches (If You Can)
Mr. Beast captures trends in user searches online. eople are typing into the search bar “Squid Games Season 2” or related searches.
His most popular YouTube video (749 Million + views) is about Squid Games.
Leverage the Google “Trending Search” Tool
SEMRush Trending Content Tool
Creatively Use Google Itself (Type Stuff Into It)
You can use Google itself to try and capture what people are typing in as it pertains to your niche. Pick one and hone-in on creating a UNIQUE piece of content for it.
Then…once you’ve written your content, you’ll still need backlinks.
Use Human Faces in Featured Images
Studies show that when a featured blog post or advertisement has a human face, it’s more likely to get clicked on.
Second, make the image unique. Don’t use the same old photo of you outside of your business or with a patient on every single piece of content. Change it up.
The iPhone has made this a lot easier to do thanks to its advanced camera features. Use it. Avoid AI photos as much as possible.
Use a Hook within the First 3 Seconds of a Blog or Video
Grab the reader’s attention as FAST as you can.
People DO NOT have time.
Give your reader’s an answer to their question at the very top of the blog post.
After that, you can elaborate in detail.
What are Your Thoughts?
These are just some of the techniques and strategies employed by this YouTube star. The same tactics can work wonders for you – if you know how to apply them!
Interested in a 1:1 SEO Consultation?
As a full-time Ecommerce SEO manager, I am only able to commit to SEO consultations on a part-time (20hr/week) basis. However, send me an email and I’ll see what we can work out!